Tag Archives: Customers

Average and Exceptional

I recently published an article entitled: “The  Difference  Between  Average  And  Exceptional” on this website. You can read the article at:  http://sabas.net.au/articles/average-and-exceptional/ In short, the article suggests that: it’s the things that business owners do when their customer isn’t looking … Continue reading

Posted in Advice, Business, Peter Kerin, Start-ups, Strategy | Tagged , , , , , , , , | 2 Comments

Hit Your Target

I recently published an article entitled: “How to Hit Your Target” on this website.  You can read the article HERE In short, the article discusses why businesses, when setting future goals / targets, should look at FAR more than just … Continue reading

Posted in Advice, Business, Peter Kerin, Strategy | Tagged , , , , | 2 Comments

Why Start-ups Fail

Why  Start-up  Businesses  Often  Fail These are many, many reasons why new businesses fail. http://www.childproofingexperts.com/find-a-professional/peter-kerin/ Just some of them include: the cost of customer acquisition; a concept that’s ahead of its time; wrong market positioning; too little income to survive; … Continue reading

Posted in Advice, Business, Peter Kerin, Start-ups, Strategy | Tagged , , , | 2 Comments

Customers’ Behaviour

Dealing  with  your  Customers’  Irrational  Behaviour It’s sometimes difficult to spot examples of ‘irrational behaviour’, ie: decisions that are made that defy a rational explanation: smoking notwithstanding the many health risks; racking up credit card debt rather than dipping into … Continue reading

Posted in Advice, Business, Peter Kerin, Strategy, Uncategorised | Tagged , , , | 2 Comments